Our Journey: 25 Years Of What’s Out Addis

In 2001, a dream came to life a vision to celebrate, explore, and share the vibrant heartbeat of Addis Ababa, helping everyone enjoy the best of city living. What started as a small magazine called What’s Up has blossomed into What’s Out Addis, a platform that informs, inspires, and connects a community that is rich, dynamic, and endlessly creative.

Our journey has been full of learning and growth. Over the years, we’ve embraced change, evolved with our readers, and transformed challenges

into opportunities.

Each step taught us something new and strengthened our commitment to what we set out to do: tell meaningful stories and shine a spotlight on the culture, creativity, and people that make our city extraordinary.

Now, as we proudly celebrate our 25th anniversary, What’s Out Addis continues to evolve. From print to digital, from local readers to a global audience, we’ve grown with you—our loyal readers, partners, and friends. We’ve embraced fresh ways to connect, explored exciting formats, and expanded our reach, all while staying true to our mission: to celebrate Addis Ababa and the vibrant people who bring it to life.

Looking back, the greatest joy is not just in the stories we’ve shared, but in the community we’ve built together. Every feature, every article, every event has been possible because of you—the audience who inspires us to keep going, keep innovating, and keep celebrating the soul of

our city.

After 25 years, What’s Out Addis is as vibrant 

and strong as ever, ready to embrace the next chapter of our journey. And as always, it’s all because of you.

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